IT Services

Social Media Management — ModCASA

Build a magnetic social presence for Dubai & Sharjah

Stop posting and start performing. ModCASA designs and runs social media programs that grow awareness, generate leads and build lasting customer relationships across Facebook, Instagram, LinkedIn, TikTok, X and YouTube — all tailored for the UAE market.

Service visual

Why Brand Identity Matters

Customers become exposed to your brand first through social media in the city of Dubai and Sharjah. A discerning position turns visitors into prospects and credibility among the locals and the expatriates.

  • 1

    Deliver culturally-sensitive content and targeting.

  • 2

    Make interaction a business result to measure (leads, inquiries, bookings).

  • 3

    Be brand consistent on cross platforms and languages (English / Arabic).

  • 4

    Professional social management provides repeatable outcomes whether you require fast generation of leads or long term brand equity.

Our Brand Identity Solutions

End-to-end identity packages tailored for UAE businesses — bilingual and practical for online + offline use.

01

Core deliverables

  • Strategy & Planning — Platform-specific strategies founded on audience research, competitor analysis, tone-of-voice and commercial objectives (brand awareness, lead generation, recruitment).

  • Content Creation & Creative — High-impact content: static, carousel, short-form video (Reels/TikTok), Stories, animated graphics and captions localised to Arabic and English.

  • Community Management — Moderate daily inbox and comments, reputation management, response playbooks, and crisis escalation to preserve brand tone and responsiveness 7 days a week.

  • Paid Social Advertising — End-to-end campaign management and optimisation (targeting, creatives, bidding, A/B testing) on Meta, LinkedIn, TikTok and X - cost-per-lead (CPL) and return on ad spend (ROAS).

  • Programs of Influencers and Joint Ventures — Micro and macro influencer, contract negotiation, Dubai/Sharjah demographic campaign management and performance reporting.

  • Social Commerce/Lead Capture — Shoppable posts, WhatsApp/lead-form integrations, landing page funnels and CRM handoffs convert social activity into measurable business results.

  • Analytics & Monthly Reporting — Monthly reports and custom dashboards about reach, engagement, follower growth, leads, ad performance and strategic recommendations.

  • Onboarding and Optimization of the platform — Profile set-up, bio optimization, link management, highlights and multilingual pinning for local SEO and audience discovery.

02

Optional add-ons

  • Advanced influencer campaigns with celebrity partnerships

  • Professional video production and editing

  • 24/7 premium community management

  • Custom chatbot development and automation

03

Technical & delivery

  • Custom dashboards with real-time analytics and KPI tracking.

  • Multi-platform scheduling with best-time publishing algorithms.

  • CRM and WhatsApp integration for seamless lead routing.

  • Bilingual content creation (Arabic/English) with cultural adaptation.

Why Choose ModCASA

  • 1

    Local market knowledge: Content and campaigns optimised for Dubai & Sharjah audiences — cultural sensitivity, language, and peak times.

  • 2

    End-to-end delivery: Strategy to content to ads to reporting - a single responsible team.

  • 3

    Performance-first: KPIs and SLAs centered on business gains, not vanity metrics.

  • 4

    Creative + Growth professionals: Designers, copywriters, ad managers and community leaders collaborate.

  • 5

    Scalable packages: From starter social to enterprise-level programs with dedicated account managers.

Who Can Benefit

  • Dubai and Sharjah property developers and real estate agencies.

  • Hospitality, F&B and retail brands to local and tourist markets.

  • Professional services, consultancies and B2B companies that approach LinkedIn momentum.

  • Startups and businesses that require rapid brand awareness and acquisition of leads.

  • E-commerce companies that need end-to-end social commerce processes.

Audience who can benefit from this service

Our Process — How We Work

  1. 1

    Discovery & Briefing

    Objectives, audiences, competition, tone and KPIs.

  2. 2

    Strategy & Content Calendar

    30/60/90 days plans with theme weeks and campaign windows.

  3. 3

    Creative Production

    Copy, designs and short-form video production with two rounds of revisions.

  4. 4

    Approval & Scheduling

    Content scheduled with best-time publishing and local-language variants.

  5. 5

    Launch & Community Management

    Active moderation, engagement and lead routing.

  6. 6

    Paid Campaigns

    Setup, monitor, optimize and report on paid activity.

  7. 7

    Monthly Reporting & Optimization

    Performance review, insights and next-month roadmap.

Onboarding & strategy: 1–2 weeks. First campaign live: within 2–3 weeks of sign-off.

FAQs — Brand Identity

How quickly will I see results?

Organic growth and brand lift are visible within 2–3 months; paid campaigns can deliver immediate traffic and leads within days. We recommend running both for best outcomes.

Do you write bilingual content (Arabic/English)?

Yes. We provide native-level Arabic copy and culturally appropriate creative to engage both Emirati and expatriate audiences.

Can you integrate leads with our CRM or WhatsApp?

Absolutely — we set up lead forms, webhook integrations, and WhatsApp/CRM handoffs so enquiries are routed to your sales team in real-time.

What budgets do you recommend for paid social?

Budgets depend on goals. For lead generation in Dubai/Sharjah, an initial monthly ad spend of AED-equivalent USD 1,500–5,000 is common for SMEs; we'll recommend the precise budget in strategy sessions.

Will I have a dedicated account manager?

Yes. All clients receive a single point of contact and a small cross-functional team (creative + paid specialist + community manager).

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